Event Marketing Archive

  • If you read this blog regularly, then you know that I rarely deviate from the business topic of social media. But, there’s a first time for everything. Recently, I was...

    What you’ve got.

    If you read this blog regularly, then you know that I rarely deviate from the business topic of social media. But, there’s a first time for everything. Recently, I was...

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  • So I’m taking a little liberty with Tool Tuesday today – I’m going to talk about a tool. But the tool itself is so simple, that instead of talking about...

    Tool Tuesday: TweetChat

    So I’m taking a little liberty with Tool Tuesday today – I’m going to talk about a tool. But the tool itself is so simple, that instead of talking about...

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  • Social media and events have so much in common: they bring people together, they have the potential to inspire and most importantly, both have story-telling potential. Really these two forms...

    New stats show social media and events marriage still solid

    Social media and events have so much in common: they bring people together, they have the potential to inspire and most importantly, both have story-telling potential. Really these two forms...

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  • Recently, there has been much discussion by me and other marketing folks about the importance of content within a social media campaign. I can’t help but think of events as...

    7 tools for combining social media and event marketing

    Recently, there has been much discussion by me and other marketing folks about the importance of content within a social media campaign. I can’t help but think of events as...

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  • Social media and event marketing are the two most effective ways to engage customers. They create passionate brand advocates. Customers who identify themselves by the owners of a particular brand....

    Engagement is a top priority for businesses yet they aren’t using engagement techniques

    Social media and event marketing are the two most effective ways to engage customers. They create passionate brand advocates. Customers who identify themselves by the owners of a particular brand....

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  • Even in a crummy economy, sponsorship remains strong. Why is this? Well, there are several reasons. For one, sponsorship “bundles” media which means you can have a very rounded out,...

    Hawaii remains a strong sponsorship market and offers good values!

    Even in a crummy economy, sponsorship remains strong. Why is this? Well, there are several reasons. For one, sponsorship “bundles” media which means you can have a very rounded out,...

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  • Who says its hard to do business in Hawaii? Pssshaw. Who says that there is always someone who ruins the party? Naaaaah. Well, at least not in the fantasy world...

    The most illegal Wiener yet.

    Who says its hard to do business in Hawaii? Pssshaw. Who says that there is always someone who ruins the party? Naaaaah. Well, at least not in the fantasy world...

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  • The Weinermobile is big news in Hawaii as moms and Hawaii residents and tourists alike love to see it and write about it.

    Oscar Meyer Weiner Mobile makes appearance in Hawaii

    The Weinermobile is big news in Hawaii as moms and Hawaii residents and tourists alike love to see it and write about it.

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  • Twitter. Everyone is doing it. Social media has reached the masses. Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? Ah, events....

    Tweet-ups: the furture of events, sponsorship and event marketing

    Twitter. Everyone is doing it. Social media has reached the masses. Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? Ah, events....

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  • Although the economic crisis is having a critical impact on tourism and travel, Marriott and its Hawaiian business partners aren’t letting it stop them from one very successful marketing campaign....

    The bus to Hawaii: Marriott boosts bookings over 40% with event mrketing

    Although the economic crisis is having a critical impact on tourism and travel, Marriott and its Hawaiian business partners aren’t letting it stop them from one very successful marketing campaign....

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