small business Archive

  • While using social media for business purposes has been around for the better part of 5 years now, we’re reaching a place where businesses are starting to ask “what should...

    The Hard Questions of Social Media

    While using social media for business purposes has been around for the better part of 5 years now, we’re reaching a place where businesses are starting to ask “what should...

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  • What’s needed for a successful social media campaign? That’s sort of like asking what it takes to create a success business. The truth is a successful social media endeavor requires...

    6 Things To Empower Your Social Media Campaign

    What’s needed for a successful social media campaign? That’s sort of like asking what it takes to create a success business. The truth is a successful social media endeavor requires...

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  • As if Twitter and Facebook don’t have businesses and users scrambling to keep up, a new type of site is cropping up that engages audiences through Question and Answer format....

    What should business be doing with the new conversation websites?

    As if Twitter and Facebook don’t have businesses and users scrambling to keep up, a new type of site is cropping up that engages audiences through Question and Answer format....

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  • Once upon a time if you wanted to start a company you have two choices. Hit up your Dad for the cash or shlep down to the bank where you...

    Start-ups making social media part of the business model

    Once upon a time if you wanted to start a company you have two choices. Hit up your Dad for the cash or shlep down to the bank where you...

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  • Mom’s are full of advice. Along the way, we begin to realize that were actually right about a lot of it.  And alot of  Mom’s advice is about realtionships too....

    What I learned from my Mom about social media

    Mom’s are full of advice. Along the way, we begin to realize that were actually right about a lot of it.  And alot of  Mom’s advice is about realtionships too....

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  • Last week, I moderated a panel at the Hawaii Social Media Summit (#SMSHI) of Hawaii’s social media business users about their outsourcing – what they do and don’t outsource and...

    What should you outsource in social media?

    Last week, I moderated a panel at the Hawaii Social Media Summit (#SMSHI) of Hawaii’s social media business users about their outsourcing – what they do and don’t outsource and...

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  • Over the last year most of the social mediari have been obsessed with finding influencers for their clients (you). Several services have popped up to help companies cut through the...

    Klout – What’s it all About?

    Over the last year most of the social mediari have been obsessed with finding influencers for their clients (you). Several services have popped up to help companies cut through the...

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  • You’ve probably heard the phrase “The best way to accomplish a large goal is to break down into small manageable tasks.” The idea holds water, or soda or a Belvedere...

    A Thousand Little Cuts of Social Media – A Kaizen Approach

    You’ve probably heard the phrase “The best way to accomplish a large goal is to break down into small manageable tasks.” The idea holds water, or soda or a Belvedere...

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  • Its hard to keep up with all the books coming out about social media for business. There are so many layers to this topic that entire (worthy) books have been...

    Book Review Wednesday: Wikibrands: Reinventing your company in customer-driven marketplace

    Its hard to keep up with all the books coming out about social media for business. There are so many layers to this topic that entire (worthy) books have been...

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  • Well, its official. If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information...

    What the ComScore Digital Year in Review means for small biz marketers

    Well, its official. If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information...

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