PubCon Paradise – Honolulu Hawaii
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Find me and other great social media bloggers at Social Media Informer
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social media Archive
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Welcome to Hawaii PubCon Foodies
Posted on February 3, 2012 | No CommentsA little departure from the usual today! I was recently interviewed for the upcoming PubCon conference in Honolulu mid-February (see the session grid & register here) and at which I am... -
Why Transparency Matters
Posted on January 24, 2012 | No CommentsWe hear all this discussion about corporations being more “human”. Social media users are urging companies of all sizes to create a relatable voice for themselves. But what happens when the relatable voice doesn’t... -
3 new social media resolutions for 2012 and a couple from 2011 that still need attention.
Posted on December 29, 2011 | No CommentsThis is the 2nd year that I’ve published my social media resolutions. Reading over last year’s resolutions I’m proud to say that I stay committed to each of them fairly... -
9 social media trends to keep your eye on in 2012
Posted on December 22, 2011 | 2 Comments2011 was a game changing year in social media. In some ways, social media is growing up, but in other ways we’re just getting started. But this is a dynamic... -
What makes a social media expert any different from a unicorn?
Posted on December 20, 2011 | No CommentsIts amazing, there are literally thousands of self proclaimed experts, but actually finding one in the wild is about as exciting as spotting a unicorn. While unicorns are fairly easy... -
Why use social media for engaged customer service?
Posted on November 25, 2011 | 4 CommentsWhat’s it all about? All this social media marketing? All this chatter about humanizing and engagement? Why bother using social media for customer service? I wanted to share an experience... -
Tool Tuesday: Sprout Social Update
Posted on November 22, 2011 | 2 CommentsWhen I last wrote about Sprout Social in May 2011, I’d been using it for a couple of months. And while I found a use for it, I only used... -
The Hard Questions of Social Media
Posted on November 10, 2011 | 3 CommentsWhile using social media for business purposes has been around for the better part of 5 years now, we’re reaching a place where businesses are starting to ask “what should... -
5 things to measure in social media ROI
Posted on November 1, 2011 | No CommentsWe’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. In part that’s because I really believe that social media is an important tool... -
YES YOU CAN Measure Social Media
Posted on October 21, 2011 | 2 CommentsEven though I am a creative at heart, so it strikes a lot of people as strange that I’m caught so often discussing measurement and analytics. Here’s the thing: I’m...
