PubCon Paradise – Honolulu Hawaii
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Find me and other great social media bloggers at Social Media Informer
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Welcome to Hawaii PubCon Foodies
A little departure from the usual today! I was recently interviewed for the upcoming PubCon conference in Honolulu mid-February (see the session grid & register here) and at which I am…
Latest Headlines
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What you’ve got.
Posted on October 4, 2011 | 9 CommentsIf you read this blog regularly, then you know that I rarely deviate from the business topic of social media. But, there’s a first time for everything. Recently, I was... -
Collaboration supports successful campaigns
Posted on September 22, 2011 | No CommentsSocial media professionals are a fascinating bunch. Sit with them and you’ll realize that there are at least 4-5 different disciplines represented. In my immediate circle, there are those with... -
6 Things To Empower Your Social Media Campaign
Posted on September 20, 2011 | No CommentsWhat’s needed for a successful social media campaign? That’s sort of like asking what it takes to create a success business. The truth is a successful social media endeavor requires... -
The difference between an audience and a community in new media
Posted on September 13, 2011 | No CommentsIn the marketing world, we toss around some language that can be confusing. Two of those words are “audience” and “community.” Guess what? They aren’t one in the same. In... -
Tool Tuesday: Twitter curation tools
Posted on August 29, 2011 | 13 CommentsIts true we’re on information overload. We use multiple social networking platforms, which have different audiences and expectations. If you’re considering your audience, you’re wondering how you can add value.... -
What we can learn from blog firestorms.
Posted on August 10, 2011 | 5 CommentsInteresting, isn’t it? Social media can be such a fantastic place – full of thoughtful, intelligent people. Fun people. So thoughtful, fun and intelligent that its easy to imagine the... -
Building Content That Attracts Customers and Clients
Posted on August 9, 2011 | 2 CommentsWhen your building content, you’ve got to remember not to be blinded by the demographics. Sort of. To explain: last we I talked about how you shouldn’t be too blinded... -
Who we are…not what we are in social media
Posted on August 3, 2011 | 8 CommentsIf you grew up in a traditional marketing or pr or design field, you probably had the implications and research of demographics beat into your head. You probably studied trends... -
5 metrics to track on Twitter
Posted on July 28, 2011 | 1 CommentIt happened again this weekend. Over mimosas and a lovely chat. Laser focused and sincere the question came: “How many followers should I have on Twitter?” Ahh, yes. It’s still... -
Twitter Engagement and the Empty Promise
Posted on July 26, 2011 | 5 CommentsI’m kind’a freaked out. I’m not gonna lie. There’s something stinky go’n on up in here. If you read this blog with any sort of regularity, you know that I...
