-
Subscribe via Email
-
Join Akamai Marketing on Google Plus for more conversation!
-
#akamaimkting and other trending topics on Twitter
-
Find me and other great social media bloggers at Social Media Informer
-
T’s Reading (affiliate links)
The Social Media Train – is it too late to catch it?
I’ve recently had some conversations with people who are feeling that because they didn’t get integrate social media right away, that they’ve already been left behind. Good news! This simply…
What’s the ROI of Social Media Silence?
If you read this blog with any regularity, you know that I am a big proponent of measuring social media. I’m bullish on measuring social media because I believe there…
Welcome to Hawaii PubCon Foodies
A little departure from the usual today! I was recently interviewed for the upcoming PubCon conference in Honolulu mid-February (see the session grid & register here) and at which I am…
Why Transparency Matters
We hear all this discussion about corporations being more “human”. Social media users are urging companies of all sizes to create a relatable voice for themselves. But what happens when the relatable voice doesn’t…
3 new social media resolutions for 2012 and a couple from 2011 that still need attention.
This is the 2nd year that I’ve published my social media resolutions. Reading over last year’s resolutions I’m proud to say that I stay committed to each of them fairly…
Latest Headlines
-
What to learn from the Mashable 5 social media marketing successes
Posted on June 22, 2011 | No CommentsLet’s say you have a new product. It’s brilliance. Sheer brilliance. You begin to build and allow your imagination to take you to that World-Wide Cruise you’ve always dreamed of... -
Why engaging influencers is even more important given recent Twitter research
Posted on June 15, 2011 | 6 CommentsI recently read an article by Tom Webster about the fact that measuring social media is limited largely by the fact that most data comes from Twitter rather than Facebook... -
Tool Tuesday: Hashable
Posted on June 6, 2011 | 2 CommentsHashable is a new way to track the depth of relationships, but is it a full blown CRM tool and how can businesses use it? -
What’s the difference between buying Facebook fans and buying a email list?
Posted on June 1, 2011 | 4 CommentsEureka. I might have finally “gotten” it. I may now understand why people think its OK to buy Facebook fans. These same people have been buying direct mail and email... -
When does social media backscratching currency lose its value?
Posted on May 25, 2011 | 6 CommentsSites like Namesake and Connect.me are encouraging people to identify those they trust in the social sphere. What's more important, quality or quantity and how is it determined? -
Tool Tuesday – RowFeeder
Posted on May 24, 2011 | 3 CommentsEvery once in awhile, you come across a tool that is like a good man: sturdy and dependable. You know, the kind of tool which is so fantastically reliable and... -
What should business be doing with the new conversation websites?
Posted on May 19, 2011 | 4 CommentsAs if Twitter and Facebook don’t have businesses and users scrambling to keep up, a new type of site is cropping up that engages audiences through Question and Answer format.... -
Tool Tuesday: Sprout Social
Posted on May 17, 2011 | 6 CommentsI have about A LOT of web-based apps I am using to help make social media tracking easier. Which is why is started “Tool Tuesday”, because I think you, ,my... -
Start-ups making social media part of the business model
Posted on May 10, 2011 | 1 CommentOnce upon a time if you wanted to start a company you have two choices. Hit up your Dad for the cash or shlep down to the bank where you... -
What I learned from my Mom about social media
Posted on May 5, 2011 | 2 CommentsMom’s are full of advice. Along the way, we begin to realize that were actually right about a lot of it. And alot of Mom’s advice is about realtionships too....














