Case Study and Lessons Learned: Startup Product Launch and Lessons Learned

Case Study #1.2: Startup Awareness Campaign Background:  The website-based service targeted parents, in particular Moms, concerned about their children's social media activity. As a startup, they hadn't done any Continue Reading »

The Case for Active Users as Social Media Community Managers

social media manager

The Case For Active Users as Social Media Community Managers I've really been thinking about this lately. I'm an advisor at Pacific New Media for a social media certificate program they are launching. They've had Continue Reading »