Akamai Marketing Connective Marketing through Social Media and Events » economy http://akamai-marketing.com/wordpress Social Media Copywriting Event Marketing Tue, 17 Aug 2010 01:28:58 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 The Wells Fargo Debacle..how to get around it http://akamai-marketing.com/wordpress/2009/02/11/the-wells-fargo-debaclehow-to-get-around-it/ http://akamai-marketing.com/wordpress/2009/02/11/the-wells-fargo-debaclehow-to-get-around-it/#comments Wed, 11 Feb 2009 23:36:52 +0000 taracoomans bf67b71c-6715-4150-9b05-8f8528bc6777 Normally I talk about sponsorships and the power of events, but I have to digress a little bit this week because of the Well’s Fargo Incentive trip debacle that will resonate within ALL aspects of events, INCLUDING marketing events and sponsorships. Now that the spotlight is on, every time there is a sponsorship, a meeting [...]]]> http://akamai-marketing.com/wordpress/2009/02/11/the-wells-fargo-debaclehow-to-get-around-it/feed/ 0 Sponsorship Survival Tips http://akamai-marketing.com/wordpress/2008/12/18/sponsorship-survival-tips/ http://akamai-marketing.com/wordpress/2008/12/18/sponsorship-survival-tips/#comments Fri, 19 Dec 2008 00:51:22 +0000 taracoomans cb82cd26-4d77-4d78-8363-6b9d0c0ddc0f The following article was written in partnership by Tara D. Coomans, Akamai Marketing, and edited by Brian Levine, Sponsorship Insights Group and originally appeared on the Sponsorship Insights Group blog

Economies are like gardens, the seeds you plant today will reap rewards in the future. With the right seeds, the right amount of light (your positive [...]]]> http://akamai-marketing.com/wordpress/2008/12/18/sponsorship-survival-tips/feed/ 0