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Akamai Marketing Archives

The most illegal Wiener yet.

Who says its hard to do business in Hawaii? Pssshaw. Who says that there is always someone who ruins the party? Naaaaah.

Well, at least not in the fantasy world I live in. But, apparently, in the paradise I live it, marketing and fun are illegal….or at least by one group’s interpretation. Outdoor Circle (who I [...]

Twitter-ups the future of events, sponsorship and event marketing

Twitter. Everyone is doing it. Social media has reached the masses.

Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? Ah, events. They just won’t go away, despite the trendiness of the web.

Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up [...]

Jack Welch supports events and their business uses.

Jack Welch supports events and their business uses.

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event marketing

Although the economic crisis is having a critical impact on tourism and travel, Marriott and its Hawaiian business partners aren’t letting it stop them from one very successful marketing campaign. The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from [...]