Akamai Marketing Connective Marketing through Social Media and Events » Hawaii

Hawaii remains a strong sponsorship market and offers good values!

taracoomans — Sat, 09 Jan 2010 02:45:37 +0000

Even in a crummy economy, sponsorship remains strong. Why is this?

Well, there are several reasons. For one, sponsorship “bundles” media which means you can have a very rounded out, smart program with a single purchase, which means alot of the heavy marketing lifting (buying media, designing programs, etc.) is done for you. All that’s left [...]

The most illegal Wiener yet.

taracoomans — Fri, 24 Jul 2009 02:15:18 +0000

Who says its hard to do business in Hawaii? Pssshaw. Who says that there is always someone who ruins the party? Naaaaah.

Well, at least not in the fantasy world I live in. But, apparently, in the paradise I live it, marketing and fun are illegal….or at least by one group’s interpretation. Outdoor Circle (who I [...]

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event marketing

taracoomans — Mon, 09 Mar 2009 09:33:52 +0000

Although the economic crisis is having a critical impact on tourism and travel, Marriott and its Hawaiian business partners aren’t letting it stop them from one very successful marketing campaign. The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from [...]