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Akamai Marketing Archives

Whose job is it to protect our Facebook privacy?

Now that Facebook CEO has recapitulated his “Transparency is the default” stance on the world’s largest social media site (with more members than there are US residents), will the discussion about privacy die down?

The Wells Fargo Debacle..how to get around it

Normally I talk about sponsorships and the power of events, but I have to digress a little bit this week because of the Well’s Fargo Incentive trip debacle that will resonate within ALL aspects of events, INCLUDING marketing events and sponsorships. Now that the spotlight is on, every time there is a sponsorship, a meeting [...]